Tourism is a Dancer

Today I wake up to find that the hostel has been decorated with ‘Happy Halloween’ signs, spooky spiders, and multicoloured pumpkins and bats. Thinking the staff might have got the date wrong, I ask, “You do realise that Halloween isn’t for another month?”
The reply from the receptionists, “We know, but it looks so cute!” Fair enough.

I take two different trains to Koto, to the Tokyo International Exhibition Centre, nicknamed ‘Tokyo Big Sight.’ Today is an event oddly called ‘Japan Travel and Tourism Association Tourism EXPO Japan.’ The annual event is to increase awareness of tourism in Japan and to promote different countries and cultures from around the world. The exhibition centre is massive, looks like a spaceship, and is about to take off.

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Tokyo Big Sight opened up in 1996, and will be the main broadcasting centre for the Tokyo 2020 Summer Olympics. The area outside is flourishing with well kept plants, perfectly cut lawns, benches, art pieces, and sculptures. The area inside contains an eight-storey conference tower, the East Exhibition Halls, and the West Exhibition Halls.

Today I head to the East Halls, six in total but merged to form two massive halls for the event today. Inside I am greeted by megaphones and mega queues. I arrive just after 1 p.m., queue for half an hour, before paying ¥1300 entry fee. I begin my tourism journey in East Hall One.

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The exhibition includes booths from 150 nations and regions, all here to promote tourism in their respective countries. Additionally, booths from the 47 prefectures of Japan aim to raise awareness of local culture. Everywhere I go, I’m handed bags of souvenirs, each emphasising a specific country or prefecture. Mock passports are available, encouraging visitors to collect fake air travel stamps from the various countries represented here.

As I wander around, I spot two Japanese geisha. I haven’t previously seen a geisha in Japan, so this is a nice bonus. They even smile and let me take a photograph.

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The geisha are here to promote the area of Nihonbashi. I am handed an envelope containing a fake boarding pass and loads of smaller flyers advertising their area. One of the flyers describes Nihonbashi as ‘The crossroad of past and present – diving into an array of unique Edo experiences.’ It also features advertisements for local food outlets in the area, coupons for tea ceremonies, and adverts for shops that sell traditional crafts and gifts.

East Hall Six contains a massive RV show, which is of no interest to me. East Hall Five is littered with stands from outside of Asia. East Hall four contains stands for the many Japanese airlines and corporate companies. I continue my wandering around, getting more and more free flyers and bags of promotional material. It seems every stand here has some form of entertainment or a weird mascot. The Okaniwa stand even has an aquarium showcasing many of their tropical fish.

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There is a section promoting Japanese Traditional Crafts, along with another section commemorating the 400th anniversary of Tokugawa Ieyasu’s death. The Robot Restaurant even has a stand here, featuring robots and scantily clad women to attract business. Pocari Sweat is hosting a talk about their plans to land on the moon. Drums can be heard in the distance everywhere I walk.

In addition to the aquarium, Okinawa is hosting a live dance and drum show. Men from Kanazawa Prefecture are balancing on dangerous-looking ladders while wearing traditional robes. A renowned female vocalist is performing on stage, but photography is not permitted. The people of Switzerland are dancing, and a sign inviting to ‘Meet South Africa’ hosts a live percussion show.

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Egyptians dance too. The Taiwanese perform a circus act. China showcases a folk dance. South Korea presents a performance from an all-female K-pop band, followed by a live talk show where, again, no photography is allowed. Many more stands are hosting talks. I have a nice chat with the people of Bhutan, a country I’ve been interested in visiting for quite some time. I also discuss Climate Change and their government’s decision to go carbon neutral with representatives from the Maldives. Additionally, I have a random chat with Brianna Acosta, better known as Miss Hawaii 2013.

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I wander around a bit longer, enjoying the diverse dances, playful mascots, and individuals dressed as samurai. Overall, the exhibition is quite enjoyable; it provides an excellent opportunity for the people of Japan to engage firsthand with other cultures. Simultaneously, there is also plenty to discover and learn about Japan here.

Eventually, I tire and take the two trains back to Asakusa. Here, I dine at an Italian restaurant. The Japanese owner comes to talk to me after my meal, asking loads of questions. Apparently, he sees me almost every day and wants to know where I am from and what I am doing in Asakusa; he’s just curious, I suppose. When I go to pay, he randomly gives me a ten percent discount. “Grazie!” I say to him, but ironically, he doesn’t speak any Italian. Unbelievable.

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